Media Contact: Margaret Cox, mc94@cmu.edu
Nov 2014 eNews > Save the Date: Friday Dec. 12 'Armin Hofmann: Farbe / Color' + 'School of Design 2014 Senior exhibition' reception + Last chance to view PGH Biennial!
Oct 2014 eNews > Next Friday Oct. 17 'Neurons and Other Memories' 5:30-8pm Reception + Upcoming Touring / Events
Curated by April Greiman
Organized by the LA Architecture and Design Museum
Co-presented by the CMU School of Design
Nov. 14, 2014 – March 1, 2015
Nov. 19, Wed.
5-6:30pm: Lecture with curator April Greiman:
Everything has a crack in it.
That’s how the light gets in.
2nd floor, Miller Gallery at Carnegie Mellon University
Dec. 12, Fri.
6-8pm: Reception
For Armin Hofmann, lecturing at design schools and working as a freelance graphic artist went hand in hand: his activities as an educator invariably provided inspiration for his own work. Rather than a doctrinaire approach, Hofmann’s teaching style centered on the students’ engagement with their own experiences and abilities, so enabling them to hone their individual perception of design issues.
During his many years as a teacher at various institutions across the world, including the Basel School of Design in Switzerland and the Yale University School of Art, Hofmann accumulated a treasure-trove of experiences and findings on the subject of color. Following his retirement, he produced 20 silkscreen portfolios, each containing 12 compositions.
The exhibition will showcase one of Hofmann’s portfolios as well as 16 studies of the prints as a part of Farbe / Color. The legendary Swiss graphic designer and educator has described his silkscreens as an account of his pedagogical activities.
As an educator for 44 years, Hofmann has had immeasurable influence on generations of designers and shaped the world’s perception and understanding of color and design.
April Greiman is a thinker, artist, designer, and educator, whose transmedia projects, innovative ideas and projects, and hybridbased approach have been influential worldwide over the last 30 years. Her explorations of image, word, and color are often integrated into the built environment and select projects with architects, fusing art with technology. A former student of Hofmann’s, Greiman curated this exhibition for its first u.s. showing in Los Angeles.
More information coming soon.